We Need to Blog

So what’s the big deal about blogs?

Why are blogs so important that there are literally hundreds of
millions of them?

Having a company blog is valuable for the following four reasons.

1. Blogs allow your business to seem personable as opposed to
being just a cold, heartless, money driven business. By becoming personable
you can build a rapport with your audience. Needless to say, a
business with a strong customer relationship will become
much more successful than one without.

2. Blogs allow you to give custom-made messages to your audience. It’s like
free advertising. It used to be that you had to pay to get an
advertisement published, but now you can do it for free. However, make sure
it doesn’t look like you are advertising. Be subtile.

3. Blogs provide your target markets a medium through which to
communicate with you. This is an excellent way to monitor what people are
saying about your business and get free feedback from the
people you are interested in reaching.

4. Blogs are great for increasing traffic to your Facebook, Twitter, or
website pages.

Blogs are valuable. If you don’t have one I would suggest that you consider starting one.

Thanks for reading,

~Joshua Lyons

The Easiest Way to Get More Traffic

Get traffic!

It doesn’t matter what kind of site you have. You must
get traffic to your site!

If you don’t get traffic you might as well not develop and
maintain an internet site.

What is the best way to get traffic to your site without having to
spend a million hours on Twitter and Facebook to let people know about
your site?

Before I answer that question I’m going to talk about Twitter and
Facebook for a minute.

Twitter is great because there are so many people out there who use it. If you send a tweet there could easily be thousands of people who see it!

Twitter has about 160 million monthly users. Granted, only a
few of them may click the link to your site; but still, that’s better than
nothing. That’s free traffic!

Facebook is great for virtually the same reason. Facebook has about
500 million active users [Check both of the links above for stats.] When people comment on Facebook the comments are not as ignored as they are on Twitter.

Twitter is like almost blindly hunting with a shotgun and Facebook is more like hunting with a scoped rifle.

My advice for getting traffic to your sites without having to work too hard is to add tweet and like buttons to your
pages. [I would add the like button to my blog but it’s not
available for WordPress.com.] *There is a like button that is automatically built into WordPress.com.

This is important because every time someone sees something they
like they can shoot the shotgun and rifle for you. This means
you have people encouraging their friends [people you don’t even know] to visit your site.

All you have to do is post interesting content, add a couple of
share buttons and let your visitors do the work for you.

I would still recommend doing your own tweets and
Facebook status updates to let people know about your updated content, but don’t do it alone. Let your visitors help you.

I’m sure you will see how helpful this is. Also, keep an eye on what
people are tweeting. This will help you have an idea of what
type of content your visitors like. Keep this in mind as you prepare more content for your site.

Thanks for reading,

~Joshua Lyons

P.S. Check out my Facebook and Twitter categories and “Tweet” them if you like them. I’d like more traffic so feel free to fire the Twitter shotgun and Facebook rife for me. =)